School of Entrepreneurship and Management

Overview

School of Entrepreneurship & Management
Joy University School of Entrepreneurship & Management (JU-SOEM) believes in fostering the development of future-ready global leaders; adept at fuelling innovative, pertinent and implementable solutions for the challenges posed by the new digital economy of the future.
All programs taught at the school – undergraduate, graduate, doctoral and certificate are pinned by JU-SOEM’s strong entrepreneurial focus and critical thinking discipline, combined with real-world problem solving through regular industry-academia engagement. This ties in perfectly with the University’s academic structure of delivering quality education that is intrinsically multidisciplinary, research-driven and student-centric.
The distinct approach towards excellence in management education is apparent right from the internationally benchmarked program curriculum design, to the commitment of our distinguished full-time faculty members, through leaders in their respective fields, drawn from several top universities in India and across the world.
Another important purpose-driven aspect of the programs taught at JU-SOEM is to inspire the creation of decision-makers who understand the importance of creating value not just for the private sector business world but for society at large, in government, not-for-profit and other public sector enterprises.

Programmes Offered

B.B.A. - FACE Prep

• E-Commerce & Digital Marketing
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B.B.A. - LSC, Govt. of India

• Logistics & Supply Chain Management
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B.B.A.

• Business Analytics
• Digital Marketing
• Financial Management
• Entrepreneurial Management
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M.B.A.

• Digital Transformation
• Hospital & Health Care System Management
• Human Resource Management
• Marketing Management
• Business Analytics
• Entrepreneurial Management
• International Business
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B.Com. - FACE Prep

• Fintech with Block Chain
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B.Com.

• Accounting & Finance
• Computer Application
• General
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Programmes Structure & Eligibility

Department of Management

Department of Commerce

Learning Outcomes

• Knowledge of Business Disciplines: Students will possess comprehensive knowledge of current theories and techniques across major business disciplines, enabling them to understand and navigate complex business environments.
• Leadership and Teamwork: Students will exhibit strong leadership skills and the ability to collaborate effectively within teams, fostering a productive work environment.
• Ethical Decision-Making: Students will understand the ethical implications of business decisions and recognize ethical dilemmas, preparing them to act responsibly in professional settings.
• Communication Skills: Students will demonstrate professional written and verbal communication skills, essential for effective interaction in diverse business contexts.
• Critical Thinking and Problem Solving: Students will develop critical thinking skills and the ability to engage in multi-disciplinary problem solving, equipping them to tackle real-world challenges.
• Global Perspectives: Students will have an understanding of global business perspectives, allowing them to operate effectively in an interconnected world.
• Data Analysis: Students will be able to analyze data using technology to solve business problems, enhancing their decision-making capabilities through informed insights

Expected Graduate Attributes

• Managerial Competence
• Communication Skills
• Critical Thinking
• Problem Solving
• Analytical Reasoning
• Entrepreneurship & Intrapreneurship
• Individual and Team work
• Technology Competency
• Morals and Ethics
• Creativity & Innovation
• Research Aptitude
• Life Long Learn

Target Skill Sets

Program focuses on building foundational knowledge and skills in business, complemented by specialization opportunities and aims to develop advanced managerial and leadership capabilities.

Our target skill sets include:

• Digital Literacy: Basic understanding of digital marketing, e-commerce, and emerging technologies.
• Teamwork and Leadership: Ability to collaborate in diverse teams and take on leadership roles.
• Entrepreneurship: Developing an entrepreneurial mindset and the ability to create business opportunities.
• Strategic Thinking: Crafting and implementing long-term business strategies for growth.
• Leadership Excellence: Inspiring and leading teams with emotional intelligence and adaptability.
• Advanced Analytical Skills: Using advanced data analytics and decision-making tools to solve complex business challenges.
• Innovation and Design Thinking: Encouraging creative problem-solving and disruptive innovation.
• Global Business Acumen: Understanding international markets, cross-cultural management, and global supply chains.
• Ethical Decision-Making: Applying ethical frameworks in leadership and sustainable business practices.
• Technological Proficiency: Mastery of digital transformation tools, AI-driven strategies, and industry 4.0 practices.
• Networking and Collaboration: Building strong professional networks and fostering partnerships.

Philosophy

We aim to nurture leaders who are not just well-versed in business fundamentals but also capable of thriving in a rapidly evolving global landscape. Our programs are designed to blend theoretical knowledge with practical insights, fostering critical thinking, creativity, and ethical decision-making.

The core philosophy of our BBA and MBA programs is anchored in:

• Holistic Development: Equipping students with a balance of hard and soft skills to address real-world challenges.
• Innovative Thinking: Encouraging entrepreneurial mindsets and fostering an aptitude for innovation.
• Global Perspective: Integrating cross-cultural and international business knowledge to prepare students for global markets.
• Sustainability and Ethics: Instilling a commitment to sustainable business practices and ethical leadership.

Objectives

• To disseminate knowledge and skills in business and management through innovative teaching methods and industry-relevant curriculum.
• To foster critical thinking, problem-solving, and decision-making abilities among students.
• To promote entrepreneurship and innovation by providing a supportive environment for idea generation and business development.
• To develop leadership qualities and interpersonal skills essential for effective management in diverse organizational settings.
• To integrate technology and digital tools into the learning process to prepare students for the evolving business landscape.
• To encourage ethical practices, social responsibility, and sustainable business approaches.
• To facilitate industry-academia collaboration through internships, projects, and guest lectures.
• To prepare students for global careers by emphasizing cross-cultural understanding and international business perspectives.

Faculty & Staff